How One Fighter (GSP) Affected an Entire Market

Nastycrow

Mr. BlobTitz
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Originally posted by: Fight Magnet
Date: August 23, 2015 at 02:56 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

(no content)
 
Originally posted by: FullItalian
Date: August 23, 2015 at 03:02 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Good thing that boring guy retired.
 
Originally posted by: FullItalian
Date: August 23, 2015 at 03:07 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

UFC 165 only did 300k buys with 2 title fights? That sucks, guess Jones was never really a star. The other 3 PPVs were pretty lackluster. 2 of the 3 had Demetrious Johnson who isn't a draw, while the other had Evans vs Henderson as a headliner.
 
Originally posted by: Jak
Date: August 23, 2015 at 03:10 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Couple things.
Brock Lesnar fights on the first graph also coincide with bumps. 121, 141. I bought more PPVs with him on it, than GSP.
*****
Attendance at UFC events sliding has a lot more to do with product and lack of respect to the Canadian public. After UFC 129(the largest attended event) the UFC assumed they could give us garbage and we'd keep buying.
The first 2 Vancouver show were insane. There was a buzz around the city and the weigh ins were at the Olympic Plaza.
After we treated the UFC like royalty with our city they thanked us by giving us a Demetrious Johnson headlined card.
Then they gave Canadian even worse cards.
*****
As far as viewership, I would imagine that TV viewership is down as well. I get that some people have super TV packages that get everything, but not all of us do.
They kept moving the events to different channels. Heck recently prelims are on Fight Channel, a channel absolutely no one has.
*****
All these things lead me to believe that after 129 the UFC realized it didn't have to try hard with the Canadian market anymore and the graphs represent the product they've given Canada since.
 
Originally posted by: Jak
Date: August 23, 2015 at 03:11 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Seriously, whatever city gets demetrious johnson headlined cards, is a place the UFC hates.
 
Originally posted by: wolf hunter
Date: August 23, 2015 at 03:24 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

FullItalian said:
Good thing that boring guy retired.
Click to expand...
x2
 
Originally posted by: Moranis
Date: August 23, 2015 at 03:28 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

you mean GSP was a big draw. Shocking.
 
Originally posted by: MysterLynch
Date: August 23, 2015 at 03:29 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Jak said:
Couple things.
Brock Lesnar fights on the first graph also coincide with bumps. 121, 141. I bought more PPVs with him on it, than GSP.
*****
Attendance at UFC events sliding has a lot more to do with product and lack of respect to the Canadian public. After UFC 129(the largest attended event) the UFC assumed they could give us garbage and we'd keep buying.
The first 2 Vancouver show were insane. There was a buzz around the city and the weigh ins were at the Olympic Plaza.
After we treated the UFC like royalty with our city they thanked us by giving us a Demetrious Johnson headlined card.
Then they gave Canadian even worse cards.
*****
As far as viewership, I would imagine that TV viewership is down as well. I get that some people have super TV packages that get everything, but not all of us do.
They kept moving the events to different channels. Heck recently prelims are on Fight Channel, a channel absolutely no one has.
*****
All these things lead me to believe that after 129 the UFC realized it didn't have to try hard with the Canadian market anymore and the graphs represent the product they've given Canada since.
Click to expand...
Some of this is true, I also think the fact that very few Canadian fighters have risen to the top plays a role. Rory just has not become a true star, although I do think his last fight will give him a bit of a boost. If more top tier fighters develop, it will help.
 
Originally posted by: GARYCANUCKS
Date: August 23, 2015 at 03:59 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

DJ killed my 2 UFC markets whetebI would watch fights singlehandingly - Vancouver & Seattle. Now looks like o gotta fly to Vegas
 
Originally posted by: Jak
Date: August 23, 2015 at 04:10 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

MysterLynch said:
Some of this is true, I also think the fact that very few Canadian fighters have risen to the top plays a role. Rory just has not become a true star, although I do think his last fight will give him a bit of a boost. If more top tier fighters develop, it will help.
Click to expand...
You bring up a good point. Rory was the "big sell" for the last UFC in Vancouver, but he was to unknown at that time to really sell anything.
 
Originally posted by: Jak
Date: August 23, 2015 at 04:11 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

I can guarantee if a Canadian city gets a Rousey fight, it will go back to the "sell out in 10 minutes" type atmosphere.
 
Originally posted by: Gnarcore
Date: August 23, 2015 at 05:04 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Jak said:
Couple things.
Brock Lesnar fights on the first graph also coincide with bumps. 121, 141. I bought more PPVs with him on it, than GSP.
*****
Attendance at UFC events sliding has a lot more to do with product and lack of respect to the Canadian public. After UFC 129(the largest attended event) the UFC assumed they could give us garbage and we'd keep buying.
The first 2 Vancouver show were insane. There was a buzz around the city and the weigh ins were at the Olympic Plaza.
After we treated the UFC like royalty with our city they thanked us by giving us a Demetrious Johnson headlined card.
Then they gave Canadian even worse cards.
*****
As far as viewership, I would imagine that TV viewership is down as well. I get that some people have super TV packages that get everything, but not all of us do.
They kept moving the events to different channels. Heck recently prelims are on Fight Channel, a channel absolutely no one has.
*****
All these things lead me to believe that after 129 the UFC realized it didn't have to try hard with the Canadian market anymore and the graphs represent the product they've given Canada since.
Click to expand...
You're one of very few Canadian people that were more impacted by Brock Lesnar in the UFC than GSP.
I agree with the rest. Canadians also happen to be some of the biggest streamers of live sports and I bet many, tired of the higher and higher PPV costs featuring worse and worse cards, have swapped to that.
 
Originally posted by: Jak
Date: August 23, 2015 at 06:29 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Gnarcore said:
You're one of very few Canadian people that were more impacted by Brock Lesnar in the UFC than GSP.
Click to expand...
Do you remember when Vancouver got Lesnar vs Dos Santos for the TUF final.
Stupid divercultous.... or how ever you spell it.
 
Originally posted by: Jowest9992000
Date: August 23, 2015 at 06:41 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

GSP was a huge draw for all of Canada. I think as of late too that ppv events don't get as many buys because they are so frequent . When they are asking $50-70 multiple times in a month it's a harder sell. There isn't regularly the build up to events there use to be, but that being said GSP was huge for Canada much like conor is for Ireland.
 
Originally posted by: MysterLynch
Date: August 23, 2015 at 06:53 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Jowest9992000 said:
GSP was a huge draw for all of Canada. I think as of late too that ppv events don't get as many buys because they are so frequent . When they are asking $50-70 multiple times in a month it's a harder sell. There isn't regularly the build up to events there use to be, but that being said GSP was huge for Canada much like conor is for Ireland.
Click to expand...
They were running just as many PPVs when GSP was champ.
Jak said:
Do you remember when Vancouver got Lesnar vs Dos Santos for the TUF final.
Stupid divercultous.... or how ever you spell it.
Click to expand...
Fate also kicked the crap out of Canada with the UFC 149 card: It lost Bisping/Boetsch, Aldo/Koch, Nog/Kongo, Akiyama/Alves and Silva (Thiago)/Rua.
 
Originally posted by: 2_1up2_4down
Date: August 23, 2015 at 07:37 PM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Great point. The initial fights scheduled for some of those cards would've done far better #'s. But UFC did lean too much on GSP. But certain areas are great for combat sports. Especially Montréal where you don't necessarily have to be from there to be a draw.
 
Originally posted by: 67goat
Date: August 24, 2015 at 11:53 AM
Source: https://forum.mmajunkie.com/threads/how-one-fighter-gsp-affected-an-entire-market.67202/

Jak said:
Seriously, whatever city gets demetrious johnson headlined cards, is a place the UFC hates.
Click to expand...
That sounds like fighter bashing.
Then later you go on to lament how Canada got screwed out of a Lesnar fight. Bemoaning getting one of the most technically proficient, highest output fighters in the world while simultaneously bitching about not getting a fight from a pro wrestler whose claim to fame was his massive sive and ham sized fists.
Now it really sounds like fighter bashing.
Where did I place that just bleed gif...? ;P
In all seriousness though, I loved watching DJ in Sac (course he got a KO). I was a fan of Brock's time in the UFC as well. I watch fights for what is likely to happen in the cage, not for what happens in the promos. I never even see any of the promo videos/commercials. I get that casuals probably need the promos. If the UFC really hated you, every Canada card would be headlined by Sam Stout.
 
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